News
-
The Uniform Game: Pricing for all
In this second episode of the Game Changer Expert Interview Series, BCG’s Jacqueline Martinez explains how intelligent analytics can drive…
-
Michael Jackson’s music catalog
Michael Jackson’s music catalog may be worth as much as $1.5 billion, according to report in Billboard last week that described Sony…
-
Inflation higher than expected
Inflation in the US was higher than expected in January at 3.1%, but as always, such numbers come with caveats.…
-
GenAI Needs Pricing Strategies to Match Its Potential
Imaginative use cases, rapid technological progress, and boardroom drama have dominated the headlines about generative artificial intelligence (GenAI) since the launch of…
-
Applebee’s new pricing model
Applebee’s is experimenting with a new pricing model that could increase traffic, re-ignite growth, and keep the chain’s roughly 1,500…
-
IKEA defies conventional pricing wisdom
IKEA continues to defy prevailing wisdom and cut the prices for many popular products. Why wouldn’t they try to defend…
-
How do we know climate change is caused by humans?
Simple quick a+b explanation that goes into the science. I learnt something this morning, maybe you will, too. How do…
-
Harnessing the power of GenAI
Have you made AI a strategic priority yet? Just because is automating customer service, supply chain operations, and everything in…
-
Solving the Pricing Puzzle in Inflationary Times
Inflation has dominated the business and financial headlines since early 2022, as consumers and businesses have coped with the uncertainty…
-
Smarter Retailer Promotions for a Saturated Market
Why are so many retail promotions wasteful? Many retailers are asking themselves that question, and with good reason. From 30% to 40%…
-
The Unified Theory of Pricing
Pricing is a complicated and often frustrating challenge for business leaders because they have so many theories, concepts, frameworks, and…
-
Reaching New Heights in Uncertain Times
Innovation has never been more important—and leading innovators are showing why. The top 50 companies in the 2023 Most Innovative…
-
Resilient Pricing for an Uncertain World
Many B2B businesses have reacted to persistent high inflation by raising prices, adjusting their packaging and portfolios, improving analytics, and…
-
Pricing Fluency: A Program for Pricing Excellence
Pricing is the language of business. Through pricing, companies tell customers which products have the greatest value or when costs…
-
Five Pricing Secrets of B2B Information-Services Companies
The B2B information-services industry has struggled to rediscover modest, let alone rapid, growth since the onset of the global financial…
-
Crisis Pricing for the Downturn and After
A recession is no time for pricing as usual. In a cycle of collapsing demand, volatile sourcing costs, and increasingly…
-
How Net Revenue Management Boosts the Top and Bottom Line
For consumer goods companies looking to improve bottom-line growth, the top line is the critical place to focus. In the…
-
Moving Away from One-Size-Fits-All in Daily Banking
Daily banking has always been the glue that cements a customer’s relationship with his or her bank. But a combination…